AI Value Creation for Private Equity

Our approach: Forward Deployed Strategy. We combine the experience of operating partners from top-tier firms with the power of AI — we build the strategy and deliver the tools that put it to work.

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Argos WityuSiparexArchiMedPAI PartnersArdianRothschild & CoCVC Capital PartnersParquestBpifranceWeinberg Capital PartnersAdventArgos WityuSiparexArchiMedPAI PartnersArdianRothschild & CoCVC Capital PartnersParquestBpifranceWeinberg Capital PartnersAdvent
01 — Our approach

Forward Deployed Strategy

Strategy does not stop at slides. We deploy it in the business, with your teams, building the AI tools that put it to work.

Advisory

Operating partners from top-tier firms, who have run LBO-backed companies.

  • Outsourced operating partner
  • Due diligence — commercial, AI, ESG
  • Value creation plan
  • CEO sparring partner
  • Restructuring
01

Analyse

Diagnostic, due diligence, process review.

02

Structure

The value creation plan, quantified, built with the CEO and the executive committee.

Explore Advisory →
AI Studio

We build your AI tools. Not slides.

  • The Helm: steering a PE portfolio
  • Business assistants for your teams
  • Agents in your processes
  • Prototypes of new businesses
03

Build

The AI Studio builds the tools: processes, automations, a way to steer it — on your data, for your business.

04

Sustain

When we leave, the team is autonomous. The tools stay.

Explore the AI Studio →
EcotoneDemecoIDEMIADestiaDanoneGroupamaAdeoPepsiCoCrédit ExpertTediberATUCapronAconicEcotoneDemecoIDEMIADestiaDanoneGroupamaAdeoPepsiCoCrédit ExpertTediberATUCapronAconic
Santé CieJLLPanzaniGroupe CARSOVeoliaSolvayLa PosteMacifMobilisPetit NavireRumeur PubliqueLaboratoire PolidisSanté CieJLLPanzaniGroupe CARSOVeoliaSolvayLa PosteMacifMobilisPetit NavireRumeur PubliqueLaboratoire Polidis

Our impact, mission by mission

Client
Sector
Argos Wityu
Argos Wityu × The Helm

Structuring the fund’s operating team in the age of AI.

The impact. The Helm, born of this mission — steering a PE portfolio.

PAI Partners
PAI Partners × Ecotone

Structuring and running the post-acquisition transformation plan. Three months, renewed up to eleven.

The impact. Some ten initiatives — growth, margin, cash — run to the end, then the baton handed over internally.

ArchiMed · Siparex
ArchiMed · Siparex × Groupe CARSO

ESG strategy in four months: interviews, double materiality, actionable priorities.

The impact. A strategy the group applies, not a report.

Ardian
Ardian × Santé Cie

Digital strategy and an app prototype to open up primary care.

The impact. A digital department created straight afterwards.

Advent
Advent × IDEMIA

An executive committee offsite that ends with a plan and a horizon.

The impact. A shared plan, and a team that worked together.

Bpifrance
Bpifrance × Portfolio

The impact of generative AI on a portfolio, function by function — ahead of everyone.

The impact. Briefs that were used to train the bank’s managers.

Argos Wityu
Argos Wityu × Hexvia · Demeco

The value creation plan built with the CEO and the executive committee, in 100 days.

The impact. A plan owned by the management team, and the trust for what comes next.

Siparex
Siparex × Rumeur Publique

ESG due diligence of Rumeur Publique in four days, with an action plan.

The impact. A reusable method: materiality, maturity, benchmark, priorities, monitoring.

CVC Capital Partners
CVC Capital Partners × Panzani

Building the value creation plan after the buyout.

The impact. A structured plan — and a conviction: a plan lives through the internal owner who carries it.

Rothschild & Co · Five Arrows
Rothschild & Co · Five Arrows × Confidential

Pre-deal insight on a higher education group.

The impact. An independent reading of the market, question by question.

JLL
JLL

Designing and launching the value creation plan of an EMEA region of a global leader.

The impact. A transformation set on the right track.

Veolia
Veolia

Turning the alerts of a smart-metered water network into interventions that pay.

The impact. Written operating processes, and commercial losses recovered.

Solvay
Solvay

Simplifying the product and customer portfolio of a chemicals business.

The impact. A portfolio focused on what creates value.

Adeo
Adeo

Innovation and its launch into new countries, for the parent company of Leroy Merlin.

The impact. Concepts ready to be carried into new markets.

ATU
ATU

A circular economy strategy for a leading car service chain.

The impact. A circular roadmap for the network.

Argos Wityu
Argos Wityu × Demeco · eMoovz

One salesperson’s best practices, turned into a script and an assistant.

The impact. The whole Demeco network now runs video surveys.

Siparex
Siparex × Capron

ESG due diligence of Capron in four days, with an action plan.

The impact. A reusable method: materiality, maturity, benchmark, priorities, monitoring.

Association Familiale Mulliez
Association Familiale Mulliez × Mobilis

Choosing the governance tool of a family office.

The impact. A software package chosen, and a lasting relationship.

Parquest
Parquest × Tediber

Competitive position and strategic options of a digital brand in a new market context.

The impact. A clear reading of the market for the fund’s decision.

Siparex
Siparex × Destia

Selecting and rolling out the right software — recruitment, then payroll.

The impact. Two tools in production; a client who came back.

Macif
Macif × Crédit Expert

The strategic plan of a newly acquired subsidiary, and its synergies with the group.

The impact. A plan shared by the group strategy department and the subsidiary’s CEO.

Siparex
Siparex × Laboratoire Polidis

ESG due diligence of Laboratoire Polidis in four days, with an action plan.

The impact. A reusable method: materiality, maturity, benchmark, priorities, monitoring.

PepsiCo
PepsiCo × Snacks France & Spain

Rebuilding the snacks plan for France and Spain.

The impact. A plan aligned across functions and countries.

Groupe La Poste
Groupe La Poste × laposte.fr

A profitability path for the online business.

The impact. A profitability path and its costed plan.

AI Studio
AI Studio × Aconic · Lawesome

A law firm equipped with AI: platform and training.

The impact. Hours given back to the partners, and the AI Studio’s showcase.

03 — Testimonials

They say it better than we do.

« Excellent support from Louis-Jean throughout the development of our transformation plan: speed, efficiency, ability to synthesise, relevance and… humour! I highly recommend him. »

Benoît Drillon
Benoît DrillonCEO, Groupe Hexvia

« Speed, creativity, the ability to simplify complex situations, the ability to mobilise different stakeholders, high emotional intelligence and a hunger for concrete results. That is how to sum up six months spent with Louis-Jean, during which he supported the Group in designing and starting to deploy the VCP of an EMEA region. His presence was decisive in setting this transformation on the right track. Clearly an operational performance accelerator, with the guarantee of smooth integration thanks to his team spirit. »

Sébastien R.
Sébastien R.COO EMEA, JLL

« Louis-Jean truly stood out over our many collaborations, notably when he took on the role of interim director to drive the Value Creation Plan of a mid-sized company under LBO, on behalf of a demanding private equity investor. He has a particular talent for simplifying complex issues into concrete, workable solutions. His grasp of every aspect — from overall strategy to the subtleties of mergers and acquisitions — is impressive. He also brought a friendly atmosphere, making the collaboration smooth and enjoyable. »

Benjamin C.
Benjamin C.Partner, Operandi

« We worked with CHOC for a year. Louis-Jean’s strategic vision, rigorous methodology, organisational skills, interpersonal style and appetite for change were absolutely decisive in making a success of this initial phase, across every area of the business: sustainability model, integration of acquisitions, efficiency gains, and commercial development. »

Elisabeth C.
Elisabeth C.Transformation Director & Chief of Staff, Ecotone

« CHOC supported us in building our ESG strategy. On a tight four-month schedule, we obtained quality deliverables and an actionable strategy. His expertise and his ability to listen were real assets in the success of this mission. Working with CHOC is very pleasant, straightforward and effective. »

Robin P.
Robin P.Transformation Director & Sustainability, CARSO

« I had the pleasure of working with CHOC on a sensitive mission for our BU. Throughout the project, I appreciated the way we worked, in particular our strong cooperation and sharing of ideas. Louis-Jean’s kindness and his ability to blend into our executive group were much appreciated by the team. He is a dedicated and talented partner. »

Alexandre M.
Alexandre M.VP Strategy & Transformation, IDEMIA
04 — Driven by
Heart

Courage and kindness: saying what we think, taking care of people — and working for real social and environmental impact.

Tech

We build, with AI, what we recommend — and we use it ourselves.

Detail

We finish what we start; final quality is our first promise.

Louis-Jean de Gastines
AI is changing how value gets created. A strategy is worth nothing without deployment. And nothing deploys without real human depth. CHOC was born of these three convictions.
Louis-Jean de Gastines · Founder — BCG, Rocket Internet · Sciences Po, Wharton

Let’s talk about you.

Thirty minutes over video to get to know each other and understand your challenges.

Let’s talk — 30 min

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Lyon · Paris · Barcelona — across Europe